Since 1973, The California School of Professional Fabric
Design has provided quality education for people interested in the textile
industry. The school was founded by celebrated textile designer Zeida Rothman.
And the primary agenda of the institution promotes real-world applications for
artistic design.
It’s no big secret that a significant number of art majors
have trouble finding jobs after graduation. And this is especially true when
the economy is as tumultuous and unpredictable as it is today. However, there
is no reason a person should abandon their dreams for the sake of financial
security.
Because with the right education, and the right connections,
designers can make money. And they can make that money doing what they’ve
always loved to do.
A Proven Track Record
We do our best to make sure our graduates land the rewarding
careers they want. And the employees of these new designers are giving them so
much praise, they’re constantly coming back for more referrals:
● "When
looking for fabric and surface designers we know the California School of
Professional Fabric Design™ is an excellent source. We have hired quite a few
graduates over the years and imagine we will hire more in the future.”
-Williams-Sonoma
● "Old
Navy has hired California School of Professional Fabric Design™ graduates for
freelance work. We value these designers greatly and have now hired them for
full-time positions. These designers have been an asset to our textile design
department."
-Old Navy
● "When
we visited your gallery, we were amazed at the quality of work your students
achieve after just one course. What they can do after two years is even better.
We have had great success using your graduates for Hallmark projects".
-Hallmark
Why We Are So Successful
Our school can attribute most of its success to our
educational approach. While we are primarily an arts institution, we recognize
the times we live in require other types of knowledge. To stay profitable,
designers in every field need to gain a keen understanding of the business
world. And that’s why our school offers classes with education covering:
1. Textile
Marketing: The economy has gone global. And this has made competition
tougher than ever before. Increased manufacturing overseas and the lower prices
associated with imported textiles are fiscally alluring. To battle this
competition, we educate our students about effective marketing strategies like
Branding and presentation.
2. Employment:
An alarming number of today’s youth think that every open position is listed on
Internet classifieds. Obviously, this is not the reality. A significant amount
of job openings aren’t advertised at all. For this reason, we provide our
students with a plethora of resources to aid in finding the positions they’re
looking for.
3. Business
Skills: Some California School of ProfessionalFabric Design graduates go on to start
their own business as freelancers. We train students on many of the skills
needed to create an independent design studio for the global market.
Inspirational Environment
During the early twentieth century, a group of expatriate
artists relocated to Paris, France. This group is now known as The Lost
Generation, and it included visionaries like Picasso, Hemingway, and
Fitzgerald. Although none of these men were textile designers, they were all
artists. And like all artists, they found that certain settings are more
conducive to artistic inspiration than others.
Acknowledging this fact, our school is located in the heart
of the beautiful Bay Area of Berkeley, California. Our classrooms are equipped
with sky lights. And discussions between students and instructors take place in
a comfortable setting much like a living room.
We feel that this inviting environment fosters creative
thinking. And maintaining this productive environment is critical for our
student’s success.
Teaching Professional Fabric Design Strategies At The California School
The way that we approach education is perhaps one of the
most unique aspects of our facility. In addition to founding the school, Zeida
Rothman also developed its curriculum. Zeida is a firm believer that there is
an artistic side to everyone. And her trademarked Optimum Design Approach has
catapulted the careers of amateurs and experts alike. Despite its effectiveness,
the Optimum Design Approach follows an admittedly simple process:
1. Take
The Time To Learn: There’s no reason to take a class if you aren’t
retaining anything it teaches. Still, a large number of students need to take
the time to fully comprehend their lessons. Our curriculum places more emphasis
on comprehension than it does on speedy development.
2. Learn
Step By Step: Related to the first rule, learning step by step is really
about comprehending what you are doing. Students need to know the reasons
behind their actions. Studying a process step by step is the best way to go
about doing this.
3. Follow
Your Instincts: At times, this last rule will contradict the first two. But
contradictions are what artistry is all about. Once you know the rules, it’s
time to start breaking them.
Success Stories
As was mentioned above, we don’t abandon our students right
after graduation. Our graduates get hired by companies they’ve always dreamt of
working for. Listed below are a few success stories:
● "The
curriculum is focused and intensive. The job placement support is awesome. I
have a great new career."
—Susan, Textile Designer for
Women’s Apparel
● "It’s
a beautiful, creative environment. Stimulating, not institutional. You go at
your own pace. And you advance really quickly."
—Candace, Rug Designer
● "First
of all, you learn real industry secrets. It’s incredibly results oriented. I
never realized I had it in me."
— Lisa, Full-time Designer /
Quilting Fabric Company
Interested?
If you’re interested in pursuing a career in Professional Fabric Design, consider the
California School. Our environment and instructors make us the obvious choice
for designers. The California School of ProfessionalFabric Design is well respected by major industry companies. So don’t let
your dreams slip through your fingers. Enroll in TheCalifornia School of Professional Fabric Design and start your career
today!
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